In a study described in the textbook, participants memorized…

In a study described in the textbook, participants memorized either the word reckless or the word adventurous before reading an ambiguous passage about Donald in which he was described as engaging in a number of recreational activities (e.g., driving in a demolition derby, white-water rafting) in which he had risked injury and even death. This method was used to study the concept of

Please label your answers with the appropriate letter for ea…

Please label your answers with the appropriate letter for each part of the question. (a) What is one way we learn about cognitively-based attitudes? (1 pt) (b) What is one way we learn about behaviorally-based attitudes? (1 pt) (c) What is one way we learn about affectively-based attitudes? (1 pt) (d) What is one example of an affectively-based attitude? (1 pt) (e) Using your example in part d, what would be the best way to try to change that attitude, and what would you say to the person in your example to change their attitude? (2 pts) (f) Describe tunnel vision as it relates to attitudes. (2 pts) (g) Where would you be most likely to find an advertisement that describes how a new tablet will help your entire family, and why (i.e., what principle or approach explains why this is the most likely place you’d find such an advertisement)? (2 pts)

Please label your answers with the appropriate letter for ea…

Please label your answers with the appropriate letter for each part of the question. Early research in rating trustworthiness from people’s faces alone suggested that people were accurate in their ratings. (a) What confounding variable were they not controlling for in their research? (1 pt) (b) When later work corrected for this confound (Rule et al., 2013) what was their conclusion? (1 pt) (c) Based on the video we watched in class and the developmental study we covered afterward, when we make trustworthiness ratings from people’s faces alone, what are we using to make our decisions (i.e., what are these decisions based on)? (1 pt) (d) Based on the video we watched in class, how do these findings relate to real world outcomes or behaviors? (1 pt) (e) What are two categories of things that we are accurate at judging from people’s faces alone. (2 pts)

Please label your answers with the appropriate letter for ea…

Please label your answers with the appropriate letter for each part of the question. (a) What types of attitudes are better able to withstand persuasive appeals (2 pts)? (b) The primary purpose of emotions in advertisements is to _____________________ (1 pt)? (c) If we use emotions as heuristics, how does this affect how we feel about the product (1 pt)? (d) Under what circumstances/when are companies most likely to try to get us to use emotions as heuristics using their advertisements (1 pt)? (e) If we use emotions as heuristics for how to process information, how does this affect how we think about an advertisement or persuasive appeal (1 pt)? (f) What are the 2 conditions needed to successfully use fear appeals in advertisements (2 pt)? (g) What is a moral mandate (1 pt), and what is one factor that makes them resistant to change (1 pt)?