WаtchMeNоw - аn оnline videо streаming service - maintains customers’ names, addresses, email addresses, and preferences for types of videos. The Privacy Notice on WatchMeNow’s website states that the company utilizes the industry’s best practices to secure customers’ information. Despite this statement, WatchMeNow has no internal policies related to cybersecurity. WatchMeNow chose not to encrypt any of its customer data. In 2020, WatchMeNow suffered a data breach of all the information that it held on its customers, where hackers gained unauthorized access to customers’ information. WatchMeNow did not publicly acknowledge the breach, but instead kept the knowledge of the breach within the company. WatchMeNow is likely to have violated the following: