Suppоse thаt yоu аre creаting next year's strategy fоr Pepsi, and you want to understand the current market patterns. For example, you want to know what the percentage of people who are worried about drinks high in sugar is, the number of males who prefer Pepsi over its competitors, and the age group that better recalls your latest Super Bowl ad. What research design would be more suitable for this intended description of the market that you need for your marketing strategy planning?